Amazon Prime could soon have a stronger hand in U.S. sports as the streaming service is nearing a deal with the NBA to become one of the league's broadcast partners, The Athletic repo r ted.

The NBA’s current nine-year, $24 billion media rights deal runs through the 2024-25 season, so there’s no urgency to complete the new agreement in the immediate future. But it sounds like it ...

In what’s being described as a “landmark move in sports media history,” Amazon Prime Video is nearing a streaming agreement with the NBA. According to The Athletic’s Andrew Marchand, the ...

The National Basketball Association is close to signing deals with Disney, NBCUniversal and Amazon. This comes as many ...

The NBA is officially entering the modern era of sports broadcasting. On Friday, Andrew Marchand of The Athletic reported Amazon Prime is expected to sign a rights deal with the NBA that will give ...

The exclusive rights window for ESPN and TNT to work out a new deal with the NBA to remain their national broadcast partners passed recently (as expected), and the league has been shopping rights ...

The NBA is looking to move into new deals with Disney, NBC, and Amazon this week. With massive amounts on the table, Warner ...

The NBA has the framework of an agreement in place with Amazon Prime Video that will make the streaming giant one of the league’s primary homes beginning in 2025-26, reports Andrew Marchand of ...