Working as a makeup artist for the past several years, I've noticed that the products I reach for, and the looks people ask for, differ depending on their age. Don't get me wrong, there really are no ...

In some cases, it might be because their makeup seemingly gives them permission not to. Everyone from clean beauty upstarts ...

Too Faced, the serious makeup brand, Tuesday announced the launch of its products in the U.S. Amazon Premium Beauty store.

Too Faced joins Clinique as the second Estée Lauder Companies’ brand on Amazon Premium Beauty.

The Serious Makeup Brand That Knows How to Have Fun Expands Consumer Reach in the U.S. in the Amazon Premium Beauty Store IRVINE, Calif., June 11, 2024--(BUSINESS WIRE)--Too Faced, the serious makeup ...

The founder, chairwoman and creative director of Rhode is going deeper into color with an eye to other categories.

One delighted customer said: “This is a makeup bag staple. The foundation is long-wearing and doesn’t sit in any creases or transfer. Silky smooth skin.” A second added: “I have always loved Estee ...

We recently compiled a detailed report on 20 Countries With The Most Beautiful Eyes in the World and here we will discuss the ...

Thankfully, our new ECHO writer Nina is a trained makeup artist, and she's got all the details on the best products and best way to create that Reputation Era look. Here are all the products she used ...

As previously mentioned in our article "15 Best Everyday Colognes in 2024," the global perfume market was valued at $50.85 ...

As part of the event, a wide range of international makeup and skincare companies sold on the website participated, showcasing their various collections. Among the participating companies were ...