CEO Prashant Gupta indicated that in the last 12 months, abof.com's gross merchandise value (GMV) in its peak month was Rs. 25 crore, averaging to Rs. 300 crore in 2016-17 ...

He was in India last week to meet executives of Snapdeal, Abof, Future Group and Myntra. Jabong has been a bone of contention for Rocket Internet for a long time now. After its launch in 2012 ...

Its clientele includes Zivame, Aditya Birla Group-owned Abof, Campus Sutra, and Brand Studio Lifestyle Pvt. Ltd. The company focusses on efficient merchandising through tech- and data-enabled ...

Abof, with its niche target and select portfolio, is not expected to clash with Trendin.com, the online store of group firm Madura Fashion & Lifestyle. Pantaloons changes its name to Aditya Birla ...