Microsoft is gearing up to retire Windows 10 in the near future, so the tech firm is throwing itself into loading up Windows 11 with shiny new features like the Copilot chatbot and other ...

Alphabet Inc.’s Google asked a judge to toss the Justice Department’s lawsuit accusing it of monopolizing the technology used to buy and sell online advertising, arguing that the agency ...

Google’s online advertising network, which includes ad manager, brought in 12% of the company’s revenue in 2021 and also plays a vital role in the search engine and cloud company's overall sales.

Ads in Microsoft Windows' Start menu are nothing new, and it's no surprise that they're coming to Windows 11. Microsoft has been testing ads in beta releases, and this week the update that places ...

Google says its experiment with “pause ads” on YouTube has yielded some very positive results. The company calls it “a new non-interruptive ad format.” At present, YouTube is testing pause ...

Ad blockers have been a target for YouTube for a while now only this time, they are after third-party apps. Since last year, the world's largest streaming platform has been cracking down on users ...

Before we go any further, let’s stipulate that when it comes to advertising, there are only two kinds of people: Those who make money off ads one way or another, and those who are subjected to ...

According to a 2023 study, almost two-thirds of consumers avoided ads on video platforms such as YouTube most of the time or always. More than half did the same when streaming movies and series.

The next monthly Windows 11 update will add ads to the Recommended section of the Windows 11 Start menu. Microsoft adding ads to Windows 11 as a whole has proven controversial, and the new form of ...

The company's shares have dropped by nine percent, and speculation indicates the company could introduce ads to the service. Milford Asset Management's Deborah Lambie explains further.

Amazon's Prime Video ads are having early success with advertisers. Amazon is winning over advertisers with generous price incentives and sponsorships. Some think its prices are still too ...

Microsoft has rolled out a new way to further mismanage the Windows 11 Start menu: displaying ads in the form of recommended apps. The ads are part of the KB5036980 update that rolled out to ...