Reddit shares soared 14% on Wednesday after the social media firm floored investors with strong revenue growth and improving ...

Number of defibrillators now located in the city centre to help residents give vital first aid in the case of an emergency ...

Brands like Tripadvisor are “already future-proofing their advertising strategies," he notes, adding that many are turning towards first-party data collaboration as the solution. For advertisers still ...

AI offers added value and impact, writes ROB BRADLEY, SVP of digital revenue, strategy and operations at CNN International ...

Interactive digital billboards are not just transforming the streets, they are setting a new standard for how companies interact with their audiences.

Commentary: To help legal shops compete with illicit sellers, make marketing rules align with those followed by the alcohol ...

NEW YORK — Heightened consumer trust, loyalty and improved sales performance are among the measurable business outcomes for ...

Revenues at RTL Group, a media giant which owns Fremantle, rose 2.6% to $1.4 billion for the first quarter of 2024.

The new AI-powered tech will allow businesses to upload an ad image and then instantly generate variations. Here's what to know about the new offerings.

Ahead of Upfronts, Paramount advertising boss John Halley says Bob Bakish's ouster and talks of a merger are "background" ...

The associated price target was lowered to $12.00. Omar Dessouky has given his Hold rating due to a combination of factors concerning Magnite’s position in the digital advertising market. Despite ...

Radiocentre and Colourtext revealed significant shortcomings in the typical short-term attribution models used to assess ...