Apple's iPad Pro ad, featuring a hydraulic press crushing symbols of creativity, draws widespread criticism. Users compare it to the iconic "1984" commercial, expressing disappointment with the ...
Update, 1:50 p.m. PT, May 9: After a day of backlash, Apple has responded to the criticism over its Crush! ad, telling Ad Age in a statement that it "missed the mark." “Creativity is in our DNA ...
Serving tech enthusiasts for over 25 years. TechSpot means tech analysis and advice you can trust. A hot potato: Apple has a very long history of creating memorable commercials, from the iconic ...
In the new Apple ad, a crushing machine gets to work on both analog objects and digital symbols. Apple apologized on Thursday for a new iPad Pro ad that shows a giant hydraulic press crushing a ...
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When an ad goes viral, it’s usually for one of two reasons — it resonates so deeply with viewers that they can’t stop talking about it … or it makes people so upset they rush to social media to voice ...
NEW YORK (AP) -- A newly released ad promoting Apple's new iPad Pro has struck quite a nerve online. The ad, which was ...
The latest iPad advertisement from Apple showcased a hydraulic press crushing a variety of creative tools. (Apple via AP) SAN FRANCISCO: Apple apologised on Thursday after an ad for its latest ...